Schoeller Textil AG
Swiss heritage, translated into a timeless textile brand.

SERVICES
REDESIGN
BRAND ID & STORYTELLING
ROLLOUT
YEAR
2024
TASK
Comprehensive rebranding including brand strategy and storytelling, modernizing the brand and driving targeted growth in the B2C market.


APPROACH
“Textile Intelligence” as the guiding principle: performance and design at the core. The brand’s connection to nature is translated into a contemporary heritage narrative – timeless, high-performing, and sustainable.





